Project Edward – European Day Without a Road Death

21st September 2016

TISPOL, the pan European network for Traffic Police, has launched a unique project to both raise awareness of the continuing unacceptable level of fatalities caused by road traffic accidents, and also to reduce risk and improve safety by asking people to make a pledge to drive safely.

The goal of the project is long term improvements, but starting with having a big impact of a European Day Without a Road Death – or project EDWARD as it is known.

TISPOL considers that driver behaviour is still the biggest barrier to safety improvements and in seeking to achieve dramatic Europe wide targets for the reduction of road deaths and serious injuries.

The pledge that TISPOL want everyone to sign is to promise that all drivers will:-

  •        Remind family, friends and colleagues to take extra care on roads
  •        Put lights on for safety
  •        Drive as safely as possible and follow the rules when behind the wheel or riding a motorcycle or bicycle
  •        Be extra vigilant and attentive to the needs of pedestrians, cyclists, children, older people and horse riders
  •        Drive at speeds which are both legal and safe
  •        Pay particular attention when driving near schools, and where there are lots of children
  •        Never drive after drinking alcohol or taking drugs/medicine that could impair safety
  •        Look as far ahead as possible and not tailgate other drivers
  •        Always wear a seatbelt and ensure everyone in your car wears theirs
  •        Not use a mobile phone when driving
  •        Ensuring that you are not distracted by anything inside or outside the car, including in your own head
  •        To set a good example to passengers by driving calmly and safely

If you would like to show your support and sign the pledge, you can do so here:-

Philip Edwards, an expert in handling claims following road traffic accidents said:-

The pledge that TISPOL are asking us to sign may seem like common sense, and of course the vast majority of road users drive sensibly and carefully, but it is important to continually emphasise the fact that taking simple steps like these can save lives and prevent injuries. In dealing with claims for people who have lost loved ones or being seriously injured, the real tragedy is most of these heart breaking situations could have been avoided by people taking just a little bit more care on the roads. I have signed the pledge and would urge everyone else to do so. If the goal of 21st September being a day without a road death in Europe then translates into longer time reduction of risk and improved road safety – then everyone will welcome that”

Further updates about project EDWARD will appear here in the coming weeks.